Hello!
I'm Balpreet Atkar and I'd like to welcome you to my A2 Media Studies blog. I hope that you enjoy viewing the work that I have posted, as I certainly enjoyed creating it. You will find labels linking to the main elements of my project on the right hand side theses will show you my Research and planning, evaluation, final products and drafts.
Thursday, 28 February 2013
Sunday, 6 January 2013
Saturday, 5 January 2013
Evaluation Question 4
imac
The iMac was the base of my project, everything in my research
and planning was constructed using safari on the mac to perform search queries
and save pictures. In terms of planning I was able to construct my Animatic
using iMovie, also I was able to upload YouTube videos (pitch). The imac was
its fast processor and high definition screen made my project a lot easier,
without it I do not think my finished video would be to the quality that it is,
this also goes for my final digipak and advert as they too show visible signs
of usage from some of the iMacs internal features
Blogger
Blogger was almost like my Notepad/Diary I was able to
show a detailed step by step process which shows exactly how I have created my
project from research and planning to post the finished video. Blogger is
useful as it helps keep your work organised with labels and presents it professionally
in a good standard of quality. Without blogger I think I would have found it
harder to keep on track with my project and I would have not have had as much
information as I received from other teachers (Via their blog)
Twitter
Twitter enabled me to successfully construct a twitter
account and post tweets to increase the legitimacy of my artist to a level in which
was acceptable for my project, with twitter I was also able to ask people’s
opinions and ask my partner about any ideas or faults he was facing, it was a good
communication tool as we could share pictures and have open discussions,
although phone calling was more appropriate, we liked to use twitter because of
the facilities in which you can present media.
Facebook
Facebook was useful in both the research and planning
stage as well as the evaluation stages, this is because we were able to look at
celebrity’s such as Drakes Facebook page for inspiration (album covers. New
music videos etc.) and we were also able to take advantage of the sharing
feature in which we shared two drafts of our video and awaited feedback which essentially
helped us to construct our video (To a good standard) and to find our real people’s
opinions.
Handy cam
The Sony handy cam was also a key piece of technology
that was used during my project, being small and light we were able to captures
hard and angles which made our video look more professional, however at the
same time I personally think this camcorder lacked in quality as it was not
meant for as much lighting as we exposed it to. Overall it helped us greatly produce
the video we have today and has served us well, if I could go back I would
however opt for a professional camcorder that could capture night shots
clearer.
Photoshop
Photoshop was used predominantly during my Advert and Digipak
stage, it was helpful as I already had a developed skill set from my AS
coursework, this means I was able to use the software with no problems, and I could
access features which made my Advert and digipak look professional and visually
pleasing. Photoshop also allowed me to manipulate my designs to my own
specification.
Final Cut Pro
Final Cut pro was use to edit or filmed clips into the
video we have today. Final Cut pro comes pre-loaded with numerous features which
we attempted to take advantage of in the
end with some training, however overall I think that Photoshop was an essential
tool in our operation and I also believe that it has gave our video a professional
look.
Friday, 4 January 2013
Thursday, 3 January 2013
Evaluation Question 2
Evaluation
Question 2
How effective is
the combination of your main product and ancillary texts ?
Creating the brand ‘League
of Gentlemen’ was not easy as my genre was rap. I had to portray a different
side to the genre. As appose to creating a typical rap image, I chose to
construct an image based on class and wealth as well as adding in some of the
conventional elements. When we chose our song ‘My Life Be Like’ we knew that we
did not have to obey the standards of conventional hip hop as the issues discussed
in the song are about life and choices that could affect anyone. I chose to
name my album Sky High as I thought that the song and the group name all have a
sense of wealth and all connote that nothing is impossible e.g. league of
gentlemen (it is possible to rap and still be classy) and also the song name
‘My Life Be Like’ shows elements of emotions and feelings directed to both
prayer and god (Sky High matches this effect well). As you see in the video I
have used various lighting techniques to convey emotion (as well as directing
my actor to portray these emotions), when the mood is set to be happy and
represent new beginnings I have used a light/dark sunset lighting effects to
show the dawn of a new day, this is conveyed in the album name sky high as this
to represents regeneration and a possible link to even and the afterlife.
My first draft of my advert and digipak including references
to alcohol and the celebrity exclusive lifestyle, this did represent my
unconventional image for my rapper, and however it did it too well. The image
was almost tainted by the bosting of wealth and superiority over others, this
then made me think about what I could construct that would be both original )in
some aspect) and have elements of simplicity to make the digipak and advert
both seem more classy. . My digipak and poster were purposely linked together
with the same picture that I took because I thought that it would identify our
brand a little more. There is no picture of the artist on my digipak and advert
as I think this keeps in tone with today’s simplistic designs (apple adverts,
simple music videos etc.)
Music Video
My music video was has a complex narrative, when asking
people after what they thought it was the answers we got were mixed but mostly referenced
a new start or new beginnings. We tried to link both of our ancillary texts in
our music video, in our own ways. As we both featured in our video we thought
it would be clever to reference them then. As you can from the screen shot I am
pointing to the sky to reference my album name ‘Sky High’ I think this is
effective as it combines my products together and also effectively shows the artist
emotions being put into place with an on-going them of aiming to be ‘Sky High’.
Wednesday, 2 January 2013
Evaluation Question 1
Text missing on the last question could not manage to post again.
will get sorted
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